2016 edition gave new opportunities for the development of your business
The 18th International Trade Fair for Home Textiles, Floor Coverings and Interior Furnishings Heimtextil Russia took place from 20 to 23 September 2016 in Moscow, Russia. The fair was conducted on its traditional grounds in IEC Crocus Expo, Pavilion 1, Halls 3 and 4. The exposition of 15,300 sq.m presented 229 exhibitors from 18 countries. This latest Heimtextil Russia again celebrated an increase in the amount of visitors: 17,656 professionals of the textile industry visited the exposition during the four days.
Fair visitors could see the novelties of home and interior textiles presented by the companies from all over the world: Austria, Bulgaria, China, Egypt, Finland, Georgia, Germany, India, Italy, Japan, Kazakhstan, Moldova, the Netherlands, Pakistan, Portugal, Tunisia, Turkey, Vietnam and others. National pavilions of Germany, China, Egypt, Pakistan, Turkey took part in Heimtextil Russia 2016. The international part of the exposition included such market players as Hefel (Austria), KT Exclusive (Germany), Bovi (Portugal), Neutex Home Deko (Germany), Castiglioni (Italy), Verbeekdesigns (the Netherlands), Gujarat Flotex (India), United Textiles (Egypt), Bari Testile (Pakistan), TIROTEX (Moldova) and others. Textile products of the domestic market were presented by such Russian companies as Gallery Arben, Casablanca, MONOLIT, Goldtex, Protos & Co, Vologda Textile Factory, Teatr Tkaney, Décor City, TexRepublic and others.
Both visitors and exhibitors of the trade fair noted the quality growth of Heimtextil Russia. The range of the companies participating in the trade fair as well as their presented products proved the image of Heimtextil Russia as a professional event of high level, high quality and high standards. The fair exposition also featured an increase of some product groups. Apart from the general exposition of textiles and already traditional pavilion of wallpaper and wall coverings (AdaWall (Turkey), Pina Tekstil (Turkey), SIHL GmbH (Germany), Fuggerhaus (Russia), Zhejiang Lulian Decorative Material (China), Heimtextil Russia 2016 presented for the second year an expanded pavilion of surface design. The pavilion named Design Laboratory featured nine designers and design studios. Another new product group was Digital Print. Within the framework of this group Epson, SMART-T, RussCom Graphics and Textile&Technologies demonstrated the advantages of digital print on fabrics.
Heimtextil Russia is a specialized event for the professional audience. This year several b2b programs were conducted during the trade fair, where visitors had a chance to meet with company representatives in a business format. B2b program with textile manufacturers from Egypt and Pakistan was conducted in the business lounge. A special project named Heimtextil Russia Online Mania was held at the Heimtextil global booth. It featured representatives of the leading Russian portals on interior design and online shops of home and interior textile.
Heimtextil Russia 2016 continued to develop the theme of textiles in contract business. The highlight was textile equipment of commercial objects for public catering. They were restaurants, bars, cafes, nightclubs and others. Textile product groups used in public catering include kitchen textiles, table decoration, curtains, wallpaper and wall coverings, carpets, furniture upholstery, etc. The exposition of Heimtextil Russia 2016 presented a number of companies with a wide assortment of textile products used both for interior decoration of restaurant dining areas as well as for textile equipment of its kitchen area.
The main theme of the fair was supported with the annual contest for interior designers, which is also an amazing growth opportunity for young and talented designers. The contest this year was named “New Perspectives” and it was dedicated to the best textile decoration of a restaurant, café or bar. INTERIOR + DESIGN magazine was the media partner of the contest; AG Concept, Hellenic Goods, Tefal®, Rondell sponsored the contest prizes. According to the contest conditions, an applicant had to send his project of textile decoration of a restaurant, café or bar in style with Heimtextil 2016/2017 trends. The first stage of the contest was supported by Pinwin.ru. The expert jury board defined three finalists, who became guest designers to decorate a special trend installation at Heimtextil Russia 2016. They were Vladimir Andriuschenko from Krasnodar, Marat Mazur from Saint Petersburg and Marina Sarkisyan from Moscow. During the fair they implemented their vision of table decoration using textile materials provided by the Sponsors of the Trend installation: Gallery Arben (Russia), Anka (Turkey), Fabreex (Russia), Treartex (Russia), multiSTiQ (Germany), Figurniye Lambrekeny (Russia), Spradling International (Germany), Ernst Feiler (Germany). Vladimir Andriuschenko was recognized as the author of the best decoration, and in January 2017 he will go to the international trade fair for home and contract textiles, Heimtextil in Frankfurt, Germany. Marat Mazur and Marina Sarkisyan were the second and the third correspondingly. The three winners received many prizes from the sponsors of the contest. Also near the trend installation “New Perspectives” visitors could see a Top 10 Gallery with the 10 best projects defined during the first part of the contest. Images for the Top 10 Gallery were printed by Epson, the sponsor of the contest. One of the key events of the fair was Heimtextil Russia Design
Academy, which includes multiple projects and expositions. Lectures and seminars dedicated to interior design were conducted in a specially designed trend area, sponsored by TIROTEX textile company. This year the lecture program was divided into several topical groups. The leading designers and decorators spoke about the features of textile equipment for hotels and restaurants; representatives of the successful Russian portals on interior design and online shops for home and interior textiles delivered lectures in the framework of Heimtextil Russia Online Mania project. Our praised guest from Amsterdam, designer Anne Marie Commandeur, presented the famous Heimtextil Trends 2016/2017 during the first three days of the fair. And the premiere of Heimtextil Russia was a special exposition named Design Education, dedicated to higher education on interior design in Russia. Fair visitors had an opportunity to meet representatives of Moscow Architectural Institute, Stroganov Moscow State University of Arts and Industry, Surikov Moscow State Academic Art Institute, Institute of Business and Design (B&D) and discuss learning environments, as well as take part in the practical workshops conducted by teachers of institutes throughout the trade fair. People could also visit Millami School sketching workshops. For those who wanted to have a rest during the intensive fair day and charge their mobile devices there were several Heimtextil Russia relaxation areas with special charging terminals, provided by the partner of the fair sky production company.
Without doubt, Heimtextil Russia is a brand with its own story. The next edition of Heimtextil Russia will take place on September 20- 22, 2017 in Moscow, IEC Crocus Expo.
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