Especially after the pandemic, with the changing dynamics of the business world, many organizations have cut costs due to recession fears; however, their goals around innovation and profitability persist. At this point, obtaining a positive employee experience becomes crucial. This is because the key to increasing innovation and profitability with low costs is “employee experience.” For companies, sustainable success is only possible by strengthening corporate culture, providing employees with a safe, stable environment where they can grow, and supporting them to reach their highest potential in the long run. For this reason, “employee experience” has already found its place in the 2024 HR strategies of companies aiming for sustainable success.
Great Place To Work®: A Global Authority in Workplace Culture
Great Place To Work®, a global authority with over 30 years of expertise in workplace culture and employee experience, explains the contributions of positive employee experience to sustainable business success through factors such as low turnover rates, strong psychological structure, increased innovation and productivity, and resilience in tough times. The organization, which evaluates and certifies companies in terms of employee experience, also shared research findings supporting these statements.
Employee Turnover is Half Among the Best Workplaces
Due to costs associated with hiring, training, productivity loss, and loss of corporate knowledge, employee turnover is highly expensive for organizations. Among companies included in the “Türkiye’s Best Employers™” list—prepared annually by Great Place To Work®—employee turnover is half that of other companies. During the era of the Great Resignation, spreading from the U.S. and Europe to the world, employees with positive experiences continue to stay at their jobs and contribute at their highest capacity without hesitation.
6 Out of 10 Employees Are Happy at the Best Workplaces
According to research by Great Place To Work®,58% of employees at organizations on the Best Employers™ list report high levels of wellbeing and happiness. This rate is only 16% for standard organizations. Employees with low wellbeing, psychological fatigue, or burnout pose risks to the company through frequent leaves,