As one of the suppliers of the best curtains,Maslina Textile has been working to be oneof the sustainable leading companies. The company has always been successful in its operations but aims more. We asked the details of theirsuccess story to Sedat Karadeniz from the company.
Could you briefly introduce yourself and your company?
Thanks to my 17 years of market and sector experience, I analyzed the needs of clients in theindustry better and established a young and dynamic team under the umbrella of Maslina. In ashort period of 7 years, we have had an importantachievement in our market with this teamwork andthe priority we give to innovation.
What is in your product portfolio and what are the prominent factors in these products? What kind of studies do you have on product development and R&D?
Our products are, Jacquards, Linen, embroidery,Blackouts, Knitting, both sheer and drapery. Ourproducts mainly are naturel products. We do production of our goods in our production facilitieswith years of experience R-D team and well-motivated designers.
What makes you superior to your competitors?
Under the Maslina brand, there is quality and fastdelivery. We establish this in different countries inline with the demands of our customers and themarket. We provide this important reliable andsustainable services with our state-of-the-art warehouses.
Are there any investments planned in the short, medium and long term?
Our priority goal is to deliver our products to rest ofthe parts of the world. Our long-term plan is to increase our brand value at the points we reach andintroduce the Maslina brand to the whole world.
Can you give details about your exports? What would you like to say about your current and target markets, foreign promotion, participation in fairs, etc. strategies?
Currently, our market mainly focuses Europe,Russia, Central Asia and some parts of Africa. Ourgoal is to export to rest of the countries in thesame regions and to the whole world. We aim tobring our brand to the forefront with our e-commerce and promotion team that we have created.In addition, we participate in local and global fairsin various parts of the world.