BURSA-Demorhome, being one of the leading brands of Burkay Group, has been preparing for 2014. Burkay Group, having had a meeting with its dealers in Bursa, is planning to increase its dealer network by 50 %.
Mr. Ibrahim Burkay, Chairman of the Board, Burkay Group, pointed out, “Demorhome is targeted to be one of the top ten Turkish brands in global arena.”
It is reported that Demorhome is planning to diversify its product range and to increase its total dealers to more than 150.
Furthermore, Demorhome will launch a far-reaching national publicizing campaign, particularly directed to the ultimate consumers.
During the meeting with the dealers, chaired by Mr. İbrahim Burkay, Chairman of the Board, Burkay Group, Chairman of the Board, Bursa Chamber of Commerce and Industry, Burkay Textile Plant was introduced and mutually fruitful discussions regarding the projects of the future dominated the meeting.
Demorhome penetrates into Turkish market efficiently
“Following the meeting with our dealers last year in Antalya,
“We have recorded a series of remarkable developments. Celebrating its 40th anniversary, Burkay Textile has turned out to be a national and global brand,” said Mr. İbrahim Burkay.
Mr. Burkay also underlined the fact that the data on the growth of credit volume of the Turkish economy indicate that the domestic demand will rise further. He also noted that the new financial regulations on retail markets should be analyzed carefully.
Demorhome will grow in a sustainable way
He also said that Demorhome, with its 2,500 product variations, put emphasis on a quality growth strategy both at home and abroad.
Mr. İbrahim Burkay added, “Demorhome, based on its dynamic and ever growing network of dealers, has been practicing Smart Management System within the framework of the global trend of organized retailing, by focusing on the strictly controlled and monitored quality standards, thereby paving the way for being one of the top ten Turkish brands in global arena.”
