Vateks is a respectful company operating in bathrobe and towel business. The company recorded a great success in recent years. We asked their success story to Yücel Bayam, general manager of Vateks.
Could you brief us about your company?
The company established in 1994, before this date it was working as subcontracted company since 1980’s. At the beginning our turnover was under USD 1 million but in 2013 it became USD 15 million by producing high quality products, fast service and competitive prices.
Can you tell us about your product groups and production capacity?
We have 8 units of dobby and 12 units of jacquard weaving machines producing a monthly capacity of 110 tons of towels and 75 tons of bathrobes. The product groups include terry, velour towel, bathrobe, poncho, cuddle down, bibs, gloves, sauna wraps, loincloth, etc.
What would you say about your production facilities?
The factory production area is 6400 m2. We have been making sizing, drawing, weaving and confection processes and works at our facilities. Dying and embroidery services are subcontracted.
What about your export markets and target markets?
Our main markets are EU countries. We are already working with biggest hotel and laundry services in the UK, Germany and France. The company is very specialized on hotel toweling products. We are also working with biggest chain stores in Sweden, Finland, Norway and France. We are also producing for famous brand names products in Italy. Our aim is widen customer potential in USA, Dubai, Arabia and other countries.
How is your customer satisfaction policy?
We have always been supporting our customers by providing new samples with good quality and competitive prices. We are very careful about making proper shipping and correcting if there is any missing part in the shipment.
How do you evaluate participating in fairs?
Exhibitions are very helpful for finding new customer and showing the products of producing companies.
Do you have any targets set for 2014?
We are targeting to reach wider customer potential.
